A comprehensive transformation of the website including a full structrual reorganization to increase user experience, improve readability, increase time-on-page, and strengthen the sites stabilty as well as provide detailed order tracking and sales analytics. The site was migrated from an outdated source onto the Big Commerce platform for a successful relaunch of the site in August, 2022. (Before–2012 and After–2022)

A complete redesign and restructuring of the entire Body-Solid website – the extensive online catalog that features more than 75 product SKUs. Increased uptime and stability create an enhanced user experience site wide. The site was migrated from an outdated source onto the Big Commerce platform for a successful relaunch of the site in July 2025. (Before-2010 and After-2025).

Bastion Emergency Consultants is a threat and disaster management consulting firm dedicated to safeguarding lives and strengthening organizational resilience. Bastion received a comprehensive brand evolution encompassing logo development, identity package, and a complete Brand Guidelines document. WordPress was used for website development.

Creative Direction, Brand Guidelines for a new logo system, print collateral and web development for tech-sector startup Hydrastack.io. WordPress was used for website development.

A solid creative foundation was built for the launch of Rugged Strength & Fitness Equipment… Creative Direction (logo development, Brand Standards, and web direction) all in preparation for the the launch of a new brand, Rugged Strength & Fitness Equipment. Creative Direction & Photography. This site was designed and built using WordPress.

As lead Ui/Ux strategist, I implemented thorough A-B Testing as well as creation of all assets during relaunch of the Keller Graduate School of Management website in 2014-2015. Creative Direction and asset production. The site was developed using Adobe AEM.

Comprehensive Creative Direction, Brand Guidelines, a new logo, print collateral and web development for a Denver-based roofer specializing in high-end residential projects. This site was designed and built using Adobe Dreamweaver.

Comprehensive Creative Direction, Brand Guidelines, a new logo, print collateral and web development for the launch of a new brand, Crusader Armor. The site was built using Adobe Dreamweaver.

Creative Direction, Brand Guidelines, and web development for a tech-sector start-up, National Currency Technologies. WordPress was used for website development.

Logo development and Brand standards for the launch of BioPetPod, a youthful startup that incourages the rejuevenation of your pet through an everlasting effigy.

Logo development and Brand standards for the launch of Rugged Strength and Fitness Equipment, a strong and powerful strength equipment company that has an indutry leading warranty to back it up.

Logo development and Brand Standards for the re-branding of New Vision roofing, the leader in roofing high-end homes within the greater Denver area.

Stylistic logo the contains both the stylist last name as well as the tools of the trade.

Logo Development for an Independant travel arrangement company, Secret trip

Logo development and Brand Guidelines for a tech-sector startup, Hydrastack. Fresh from the incubator program at The University of Chicago’s Booth Graduate School, HydraStack is poised to shake up the digital gaming world.

Creation of a logo for the launch of new sandwich from Burger King, the BK Veggie.

Logo Development and Brand Standards for the Advantage Academy of DeVry University. The Advantage Academy was built to assist students in earning college credits while still in high school.

Logo development for MK1 Motorsports. A wealth of knowledge is contained within this high-end import repair, restoration and race-prep garage.

Logo development and Brand standards for Naperville Kayak which offers private kayak rentals, and tours, in the heart of Naperville.

Logo development and Brand Standards for the revamped Glen Ayre Sports complex, a private tennis and spa club in the western suburbs of Chicago.

 Logo development and Brand Standards for the launch of Bastion Emergency Consulting. BEC is a Threat and Disater Management consulting company based out of Chicago.

Logo Development and Brand Standards for the newly revamped Alumni Association. The official Alumni Association for graduates of both DeVry University and Keller Graduate School.

Logo development and Brand standards for the launch of Brookfield Auto Museum. Brookfield Auto Museum was founded to showcase the private collections of a few local car collectors.

Logo development and Brand Standards for the launch of Crusader Armor, a small startup that aims to help Americans protect themselves.

I was given the opportunity to work on one of the most iconic brands in the quick service restaurant business… the Whopper. Logo re-fresh during the Burger King IPO.

My entry in a logo contest for the new Blueberry Lager from Granite City Brewing.

Logo development and Brand standards for the launch of BioPetPod, a youthful startup that incourages the rejuevenation of your pet through an everlasting effigy.

Logo development and Brand standards for the launch of Rugged Strength and Fitness Equipment, a strong and powerful strength equipment company that has an indutry leading warranty to back it up.

Logo development and Brand Standards for the re-branding of New Vision roofing, the leader in roofing high-end homes within the greater Denver area.

Stylistic logo the contains both the stylist last name as well as the tools of the trade.

Logo Development for an Independant travel arrangement company, Secret trip

Logo development and Brand Guidelines for a tech-sector startup, Hydrastack. Fresh from the incubator program at The University of Chicago’s Booth Graduate School, HydraStack is poised to shake up the digital gaming world.

Creation of a logo for the launch of new sandwich from Burger King, the BK Veggie.

Logo Development and Brand Standards for the Advantage Academy of DeVry University. The Advantage Academy was built to assist students in earning college credits while still in high school.

Logo development for MK1 Motorsports. A wealth of knowledge is contained within this high-end import repair, restoration and race-prep garage.

Logo development and Brand standards for Naperville Kayak which offers private kayak rentals, and tours, in the heart of Naperville.

Logo development and Brand Standards for the revamped Glen Ayre Sports complex, a private tennis and spa club in the western suburbs of Chicago.

 Logo development and Brand Standards for the launch of Bastion Emergency Consulting. BEC is a Threat and Disater Management consulting company based out of Chicago.

Logo Development and Brand Standards for the newly revamped Alumni Association. The official Alumni Association for graduates of both DeVry University and Keller Graduate School.

Logo development and Brand standards for the launch of Brookfield Auto Museum. Brookfield Auto Museum was founded to showcase the private collections of a few local car collectors.

Logo development and Brand Standards for the launch of Crusader Armor, a small startup that aims to help Americans protect themselves.

I was given the opportunity to work on one of the most iconic brands in the quick service restaurant business… the Whopper. Logo re-fresh during the Burger King IPO.

My entry in a logo contest for the new Blueberry Lager from Granite City Brewing.

Logo development and Brand standards for the launch of BioPetPod, a youthful startup that incourages the rejuevenation of your pet through an everlasting effigy.

Logo development and Brand standards for the launch of Rugged Strength and Fitness Equipment, a strong and powerful strength equipment company that has an indutry leading warranty to back it up.

Logo development and Brand Standards for the re-branding of New Vision roofing, the leader in roofing high-end homes within the greater Denver area.

Stylistic logo the contains both the stylist last name as well as the tools of the trade.

Logo Development for an Independant travel arrangement company, Secret trip

Logo development and Brand Guidelines for a tech-sector startup, Hydrastack. Fresh from the incubator program at The University of Chicago’s Booth Graduate School, HydraStack is poised to shake up the digital gaming world.

Creation of a logo for the launch of new sandwich from Burger King, the BK Veggie.

Logo Development and Brand Standards for the Advantage Academy of DeVry University. The Advantage Academy was built to assist students in earning college credits while still in high school.

Logo development for MK1 Motorsports. A wealth of knowledge is contained within this high-end import repair, restoration and race-prep garage.

Logo development and Brand standards for Naperville Kayak which offers private kayak rentals, and tours, in the heart of Naperville.

Logo development and Brand Standards for the revamped Glen Ayre Sports complex, a private tennis and spa club in the western suburbs of Chicago.

 Logo development and Brand Standards for the launch of Bastion Emergency Consulting. BEC is a Threat and Disater Management consulting company based out of Chicago.

Logo Development and Brand Standards for the newly revamped Alumni Association. The official Alumni Association for graduates of both DeVry University and Keller Graduate School.

Logo development and Brand standards for the launch of Brookfield Auto Museum. Brookfield Auto Museum was founded to showcase the private collections of a few local car collectors.

Logo development and Brand Standards for the launch of Crusader Armor, a small startup that aims to help Americans protect themselves.

I was given the opportunity to work on one of the most iconic brands in the quick service restaurant business… the Whopper. Logo re-fresh during the Burger King IPO.

My entry in a logo contest for the new Blueberry Lager from Granite City Brewing.